The Best Product Management Certifications and Courses are the ones that give you not only a diploma but also important knowledge.
That's why we put the BVOP program at the top of our list. In addition, the cost of the certification exam is low and any product practitioner can take advantage of the offer immediately.
Create an account in BVOP.org today to receive a promo code for an additional price discount.
The BVOP Certified Product Manager title is obtained after successfully taking a computerized exam without a supervisor's presence.
The title is Senior because it involves both project management and product management topics. This is another reason to start with BVOP.org.
Product Management certifications are a valuable asset for any marketing professional. They provide the knowledge and skills necessary to succeed in mastering product management, which can lead to a more rewarding career.
Here is a list of the top 10 best product management certifications that will help you take your career to the next level. What are you waiting for? Get certified today!
There are many different product management certifications that a person can take, but which ones are the best? The answer to this question is subjective.
What is considered "best" will depend on what you value in your career and how much you want to invest in obtaining it. This blog post aims to give readers some insights into each of the most popular product management certifications so they can make an informed decision about which one is right for them.
List of the best product management certifications and courses
Product Management is an exciting career for those who are interested in marketing and the world of business. However, there's a lot to learn before you can be confident about what it takes to succeed at this job.
One way to make sure that you're on the right path is by taking product management courses or classes through your local university extension program.
The best product management courses are those that teach you the skills necessary to succeed in this field. A good example of one is the Certified Product Manager (CPM) credential, which was developed by Edelman Academy.
It teaches candidates everything they need to know about how to become a successful product manager or marketing executive, and also offers different levels of certification that are geared towards different experience levels.
Courses in this program cover general topics such as product development, business management, and marketing - so you're learning about all facets of the industry at once! It's a flexible way to learn everything you need to know about becoming an expert in your field.
What is product management certification?
A product management certification is a type of program that teaches you about the role and responsibilities of a product manager. These courses vary in length, but they all teach the same basic principles of what it's like to work as a PM on an agile team. Certifications are also helpful because companies look at them when hiring new people!
BVOP Certified Product Manager
Product managers can take the BVOP Certified Product Manager certification course to learn more about product management. It's a self-paced online program that is available 24 hours a day, seven days a week for an entire year. Participants can work at their own pace and go through any modules they want in order of importance or interest. The course can be completed in as little as four months, but it is not required to finish within that timeframe.
The BVOP Certified Product Manager certification course consists of six modules:
- Introduction and Overview
- Market Research & Concept Development
- Marketing Strategy Planning Processes
- Corporate Strategy Planning Processes (business to business)
- Product Strategy Planning Processes (business to consumer)
- New Product Development and Launch Management
The course includes a variety of resources that will help participants learn more about product management. These include videos, audio files, PowerPoint presentations, tutorials, and assignments. Students can also take the quizzes for each module and receive feedback on their progress. When the course is complete, participants will earn a certificate of completion in product management from BVOP.
What's the price of the BVOP Certified Product Manager certification?
The cost of the BVOP Certified Product Manager certification is $130.
What are the benefits of the BVOP Certified Product Manager certification?
BVOP offers its product management courses online, which is great for those who travel a lot or live in remote locations with limited internet access.
The course also includes additional reading materials to help you study even more!
Here's how long it takes someone to learn what they need to know about working as a product manager:
The average time it takes people to complete this course depends on whether they already have some knowledge about marketing and advertising, so be sure that you carefully consider your background before committing yourself to one type of certification over another.
For example, if you're interested in starting from scratch then you'll want an introductory certificate like this one, whereas if you have a marketing and advertising background then an advanced certificate will be more appropriate for what you're looking to learn.
What are the ways that someone can earn their BVOP Certified Product Manager certification?
BVOP offers certificates in both introductory or advanced level courses so that people of all skill levels can apply themselves at their own pace.
The certifications are also available online which is great because it's hard to find information on this topic anywhere else!
If I want some extra help while studying what does BVOP offer me?
Their course content includes additional reading materials as well as quizzes where you'll get feedback about your progress from fellow students.
This way, even if you don't follow the lessons in a specific order, you'll still get the help that you need.
If I want some extra credit for my course can BVOP offer me any?
Yes! In addition to your certificate upon completion of this course, you will also receive 30 instructional hours worth of professional education from one of their instructors who have years and years of experience as a product manager.
This is an incredible service they offer and it's worth checking out!
Product Management with Lean, Agile, and System Design Thinking (edX)
In this course, you’ll learn how to create products using a lean and agile approach. You will also gain insights into design thinking and explore the idea of systems-thinking in product development—recognizing that what we do can affect all aspects of any system with which it interacts.
This is not just an online class: This is your chance to get a certificate from MITx! We want as many people who are interested in learning about these topics as possible to take this free edX class – so if you like the content on our website then please sign up for this course today!
What skills should I have before taking Product Management? When enrolling in the "Product Management with Lean, Agile and System Design Thinking" course on edX, learners should be familiar with the following concepts:
- Product Development Lifecycle (PDLC)
- Business Model Canvas
- Value Proposition Canvas
- User Story Template
- Planning Poker Card Game Technique.
How is product management different from project management?
The first part of this online class will introduce you to product management by describing how it is different than project management. We'll teach you about the typical phases in a development lifecycle for products and we'll show examples from real-world projects.
You’ll learn why some companies have adopted agile methods like Scrum or Kanban when making their products more rapidly adaptable to changes that would otherwise halt progress.
We'll also talk about the business model canvas, which can be used to create a value proposition for your product. This includes understanding what customers need and want from products by conducting interviews with potential users of a new or improved product.
The user story template will help you articulate what features are necessary to meet customer needs and wants to be created through those interviews.
You'll learn how planning poker card game technique is an efficient way to come up with estimates on different parts of a project, find out where disagreements between team members lie, and track progress more easily during meetings as it eliminates any guesswork that could lead to miscommunication within the team.
Master the Product Manager Interview – The Complete Guide (Udemy)
The second certification is Master The Product Manager Interview – Complete Guide from Udemy. This course (which was created by George Foreman III) will teach you everything there is to know about conducting successful interviews as well as what interviewers look for during these sessions.
It also covers such crucial topics as, "What are the different types of product management interviews?" or "Can you give an example of a challenging question that's asked during these sessions?".
The Product Management Toolkit from North America
The next certification is The Product Management Toolkit from North America. This course will teach you how to do your job better by allowing you to use some really helpful tools like Trello and JIRA.
You'll also learn about what it takes to become a great manager in this field and get access to videos that cover such topics as, "How can I take my team from good to great?", which reveals ways on how managers can help their teams feel more fulfilled at work.
Thirdly, there is PM Certification – The Game Changer (Udemy). With this certification, you'll learn how to become a game-changer in the product management field by learning all about current trends and best practices. You'll also get access to lectures that cover such topics as "What is Product Management" or "The Essential Skills for Success".
The Digital Marketing Certification from Udemy
Another certification worth mentioning is The Digital Marketing Certification from Udemy. This course will teach you everything there is to know about digital marketing and help give your resume some major boosts! It covers various subjects like SEO, PPC advertising, email campaigns, social media marketing (Facebook/Twitter), analytics, etc.
The Leadership Game Changer Program (Udemy)
With this certification, you'll learn how to become a game-changer in the product management field by learning all about current trends and best practices. You'll also get access to lectures that cover such topics as "What is Product Management" or "The Essential Skills for Success".
This product management certification course is available for $199 on Udemy. It will teach you everything about the role, including what it takes to be effective in this position and how to increase your chances of success by learning from others who have been successful before you!
There are over 20 hours of video lectures that range from teaching different strategies and techniques to providing personal stories as examples. You'll receive a certificate with 60 total credits upon completion which can then be used for potential job opportunities or promotions in the future.
The Product Management Certificate (Stanford Graduate School of Business)
If price isn't an issue, consider enrolling at Stanford University's school of business where they offer a program called "Product Management".
This 12-week course is available for $14,900 and will provide you with in-depth knowledge about all aspects of the job.
You'll learn about different types of products as well as how to facilitate innovation to help grow your business!
This certificate is an online course that includes a discussion of the skills necessary for product management as well as how to apply them.
The content covers topics such as pricing strategy, understanding and communicating with customers, building competitive advantages through differentiation or efficiency, segmentation strategies, and more!
Product Management from Arizona State University
This program is offered in conjunction with the W.P Carey School of Business and takes three years to complete (six quarters).
Students are exposed to a wide variety of topics like product strategy, marketing research, pricing strategies, international managing supply chains, etc. This degree also includes an internship experience lasting at least four months or equivalent full-time work for another company after graduation.
The Master's Degree Program in Product Design & Innovation provides students with both theory and hands-on understanding of how products get designed and created so that they can apply this knowledge throughout their careers as entrepreneurs or managers within companies - large or small! For those who prefer shorter programs without internships:
Product Management Certificate from Northeastern University
The Product Development Certificate will teach you to develop, implement and market new products.
This program delivers a comprehensive understanding of the process that underlies successful product development, including customer discovery techniques and how to deliver improved sales results for your organization or client.
It also provides an opportunity to learn about innovation management principles in depth.
This certification is normally taken as part of "Northeastern's" four-course certificate on Digital Marketing Strategy but can be applied independently if desired; however, it does require at least five years of professional experience with responsibility for developing new products or marketing existing ones.
The need for this type of education indicates just how difficult getting started in this field can be! There are many different types available based on your goals and experience level, so be sure to research carefully before enrolling in any program.
AACSB International Accredited Certificate in Product Management
This certificate can help you meet the needs of employers who are looking for candidates with a solid grounding in product management principles that they have acquired through their education and/or professional experience.
It is also intended as an introduction to those professionals who want to learn more about this field but do not yet possess formal training or certification.
The coursework includes topics like managing new products from start-up until commercialization; sourcing raw materials, suppliers, labor power; international trade techniques; forecasting demand effectively, etc., all tailored specifically towards developing expertise as a successful product manager!
With over 12 years of providing quality education, AACSB International is a recognized leader in the field of Business and Management. In partnership with Columbia University's School of Professional Studies, they offer this certificate program which includes access to their online library resources as well as live virtual classroom sessions.
The Certificate Program for Product Development from Wintec Bachelor of Commerce - Marketing (New Zealand)
This three-year coursework will equip students not only with critical knowledge about managing new products, but also the skills necessary to apply that understanding into various contexts such as international business and finance.
Students are challenged with real-world scenarios through group projects and interactive simulation exercises.
The curriculum covers topics like pricing strategies, supply chain management, etc., all while examining how these elements interact within different global markets to develop a diverse range of skills.
The program is taught by professors from both the Business and Marketing departments, who know first-hand how to apply theoretical concepts to real-world applications - something that can't be learned just anywhere!
Their goal in providing this product development certificate is for students to understand what it takes to manage products professionally: making informed decisions about marketing, pricing, etc., all while keeping up with trends in international business environments.
With this knowledge under their belt, graduates will have an edge over others applying for jobs as they are better able to articulate why they should get selected over them without any formal experience or education.
MBA Certificate Program at Humber College (Toronto)
This certificate provides graduates with the tools needed not only to increase their marketability but also to develop greater confidence as professionals.
The curriculum covers areas such as business strategy and development, operations management, marketing (both macro-level and micro-level), human resources, etc., all to prepare students for the realities of professional life while keeping them on the cutting edge of knowledge in these fields.
The coursework is geared toward developing a well-rounded understanding not only of what it takes to be successful at product management from start to finish - including customer research through launch; pricing strategies, etc.; but how this can best be applied within different contexts across countries and cultures.
This broadened perspective makes graduates more attractive candidates who can apply new skills quickly without relying entirely on prior experience or formal training.
The Certificate in Professional Product Management from the University of Pittsburgh (Pittsburgh)
This certificate program is geared towards those professionals who are either currently working as product managers or looking to transition into this field and need some guidance along the way.
The curriculum covers topics like competitive strategy, market research, etc., all while equipping students with skills that will help them excel once they graduate - not just at their current job but also for future opportunities!
With an emphasis on developing critical thinking skills through interactive learning sessions where students work collaboratively on case studies and projects; project management simulations; international business cases et cetera, graduates emerge equipped not only with knowledge about how professional product management needs to operate within a modern context but also with the know-how to put this knowledge into practice to achieve success.
M.S. in Product Management (Carnegie Mellon University)
Product management is the process of organizing and overseeing all aspects of a product's lifecycle. It includes research, strategy planning, marketing, sales, development design, and quality assurance for that product or service.
The M.S. in Product Management (Carnegie Mellon University) offers courses on these topics:
- Marketing Analytics
- Strategic Marketing Analysis I
- Operations Management Design & Planning I
- Analytics for Decision Making II
- Marketing Strategy Development II
MBA - Lean Six Sigma Black Belt Certification Training Course Content Summary: Product Manufacturing Processes; Project Quality Procedures; Materials Utilization Computation Practices; Costing Methods to Determine Production Profitability; Determining Capital Requirements for Production; Product Quality Control Practices
Master of Science in Product Management, Carnegie Mellon University
The Carnegie Mellon University offers a Master of Science in Product Management that is ideal for those who want to hone their skills and develop the necessary background knowledge needed to be successful in product management.
The program provides students with an understanding of marketing, operations, design, information systems, and innovation so they can manage products both large and small.
Carnegie Mellon's M.S. in Product Management (MBA) is designed as a one-year full-time international degree program that allows students from all over the world to engage in research projects on cutting-edge topics while building up their community engagement through various conferences and events hosted by the school. A student will learn about disruptive technologies such as Artificial Intelligence applied to product management, the Internet of Things, and Big Data.
Students graduate with skills that are instrumental in providing deep insights into business analytics frameworks across marketing intelligence & customer insight systems; operations management processes; finance performance measurement methods within risk assessment practices.
These graduates will also be able to make better decisions regarding the effectiveness of marketing initiatives.
280 Group Product Management Course
In this course, participants will learn the basics of product management in one day. They'll be introduced to various concepts such as release planning and strategy development before diving into more detail on topics like key performance indicators and marketing metrics.
This is a great course for those who are just starting or want an overview of what it's all about!
This certification program covers many different aspects of product management including how to conduct research, define features, create business cases, work with vendors and manage change requests.
Participants can differentiate themselves by taking the exam (for which there is no fee) after they've completed their study materials. This certificate comes at a discounted price if you have previously taken the PMI-ACP exam.
This is a great option for those who want to take their product management knowledge to the next level and learn from industry experts.
The course spans several weeks with two one-hour sessions each week, as well as video content on-demand. Students will develop skills in areas such as project management, financial analysis, marketing strategy, and sales engineering while learning how different companies work together to create successful products!
The 280 Group offers a comprehensive, in-depth Product Management Course that will prepare you to lead successful product management teams.
The course is taught by experienced and award-winning product managers from some of the world’s top companies, including Apple, Facebook, Google, and Microsoft.
It includes such topics as Strategy & Vision for Products; Defining Your Value Proposition; Managing Complexity Without Micromanaging; Planning Structures That Work For You And Your Team; Building A Winning Development Process From Scratch And More!
One Week PM (Product Manager HQ)
One Week PM (Product Manager HQ) is a training program for beginners on how to become a product manager.
The instructors teach participants how to create and sell their products, as well as the skills needed in other areas of management such as hiring and leadership.
Product managers need experience with marketing, graphic design, business intelligence, data analytics, statistics, or engineering among others.
One week can help you get started if anyone department interests you more than others because it only focuses on that area of expertise! It's also beneficial because it doesn't force learners into an MBA track - instead, they learn about all aspects of managing projects and teams from different perspectives. Participants are given real-time assignments so they can apply what they learn immediately.
Why Product Manager HQ is one of the best product management certifications?
Product Manager HQ is the best product management certification because it's fairly inexpensive and accessible for anyone who wants to create or refine their skills as a product manager, even if you have no experience in the business!
It includes 24 hours of video lectures with professionals like Google Product Manager Tricia Leung teaching participants how to assess market conditions, plan marketing campaigns, develop products that are meant for customers, and more.
Participants also get access to live Q&A sessions where experts answer any questions about the program - which makes this course stand out from other certifications available on the web.
The materials themselves are very comprehensive but easy-to-follow so it's perfect for people at all levels of knowledge. There are three different tracks: Beginner, Intermediate and Advanced.
The responsibilities of the product manager
The product manager is responsible for understanding the needs of customers and overseeing a company’s products.
The product managers are not only in charge of research, but they also have to make sure that their team understands what has been learned and then create new strategies based on these findings.
They will work with other departments such as sales or marketing teams to ensure that there is synergy between these departments when it comes to fulfilling customer requests while still ensuring high levels of quality from the business perspective too.
As Head Quarters are part of Google's family tree, this means they're going to be a little bit different from other company branches.
This means they're going to be a little bit different from other company branches, so you'll need some extra skills and expertise for the position - but it's not too difficult!
And if you have these skills then this is the perfect job for you! Many employees can join HQ straight from university with no work experience at all.
No previous education is required either- just an interest in technology and creativity are important assets that will improve your chances of being accepted onto the team here.
Online Product Management Training (Tarigo)
Product management training is not something that just happens. It takes time, effort and practice to get good at it.
The question becomes how do you train yourself? One way is with online product management courses like Tarigo’s online product management course. Here are some of the benefits of an online course:
The TARIGO® Online Course in Product Management was created specifically for those who want hands-on experience through a complete case study on launching new products or process improvements; however, anyone from marketers to engineers can benefit by taking this award-winning program.
This two-week self-paced learning module allows participants to learn about IPM related topics such as developing marketing strategies, project management, competitive analysis, and more.
Please note: This program is not to be used as a replacement for the TARIGO® Product Management Certification Program which includes ten live interactive workshops with coaching from world-class product management professionals who have extensive experience driving successful new or improved products into the market.
Benefits of an Online Course in Product Management:
- Hands-on Projects that are currently based on real industry examples
- Includes topics like developing marketing strategies, project management, and more—all IPM related content
- No required travel; flexible learning schedule
This two-week self-paced learning module allows participants to learn about IPM-related topics such as developing marketing strategies, project management, competitive analysis, and more.
Brand and Product Management (IE Business School, Coursera)
When you hear the terms ‘brand’ or ‘product management what do you think of? This course will explore these concepts in depth; from how brands are born to strategies for managing a product.
The course explores topics such as branding strategy, brand positioning, business innovation versus invention, and more including strategic marketing planning process; customer relationship management systems; market research methods; pricing decisions; public relations tactics like press releases and newsjacking.
The two-week-long asynchronous online course is open to anyone interested in developing their knowledge on this topic regardless of experience level. Students who complete all required assignments satisfactorily can earn up to six credits by IE Business School.
Product Manager Certificate (Product School)
Product School is a new startup business in Silicon Valley that teaches people how to be great product managers.
Product school offers an online-only, 12-week course with weekly lessons and projects around the theories of modern product management.
The core curriculum includes marketing 101, UX Design 201, engineering 301, and data analytics 401 - all taught by successful industry experts through video lectures, quizzes, and hands-on activities.
Product School is partnering with Facebook and Google
One thing Product School has going for it right away is its partnerships with some major players like Facebook (which hosts their office), Google Ventures (which engages as mentors), and Zynga (whose executives teach).
More than 600 professionals have gone through Product School so far: while they vary in age, gender, and experience level though are all highly qualified, successful product managers.
A typical day for a student at Product School starts with morning lectures on marketing 101 and UX design 201 then lunch break to work in teams of two or more students on activities related to the course that has been taught so far.
The afternoon is devoted to engineering 301 followed by dinner where they get advice from mentors and guest lecturers who talk about their experiences as entrepreneurs and experts in different areas.
New Product Development Professional Certification (PDMA)
The New Product Development Professional Certification (PDMA) certification is a new credential that will certify product development professionals in the field of product design, innovation, and commercialization.
The PDMA designation validates your success as an expert practitioner by demonstrating mastery of competencies across all aspects of industry best practices for designing products and services that people want to buy.
This prestigious credential also makes you eligible to apply for membership with the Association of Design Professionals.
To earn this professional certificate you need only invest $59 + shipping ($69 total).
Once enrolled, you'll be guided through each section in detail including video tutorials on skills assessment, career prep & networking, interviewing and salary negotiation strategies, resume building tips, and more!
You can take this self-paced course at your convenience, and you'll have lifetime access to the materials.
This PDMA certification program is ideal for:
product design professionals, product managers, innovation consultants, and anyone who wants to improve their skills in this field of work.
- Introduction & Course Requirements
- PDMA Skills Assessment - Part One: Getting Started
- Career Prep & Networking
- Interviewing and Salary Negotiation Strategies
- Resume Building Tips for Product Design Leaders (coming soon)
Section II - PDMA Skills Assessments, continued...
Part Two: Develop Critical Leadership Qualities for Successful Product Development Projects (coming soon)
Section III - Career Management for the Digital Age of Innovation (coming soon)
Section IV – The Business Value of a Testing Mindset in Your Organization's Culture. Learn how to test ideas so you can ensure your products are what people want before investing time and money in them.
Section V - PDMA Career Management: Tips for a Successful Product Design Career (coming soon) - Conclusion and Your Next Steps.
Why New Product Development Professional Certification Is Important?
The New Product Development Professional Certification is an important designation that will certify product development professionals in the field of product design, innovation, and commercialization.
The PDMA certification validates your success as an expert practitioner by demonstrating mastery of competencies across all aspects of industry best practices for designing products and services that people want to buy.
This prestigious credential also makes you eligible to apply for membership with the Association of Design Professionals. To earn this professional certificate you need only invest $59 plus shipping ($69 total).
Once enrolled, you'll be guided through each section in detail including video tutorials on skills assessment, career prep & networking, interviewing and salary negotiation strategies, resume building tips, and more.
You can take this self-paced course at your convenience, and you'll have lifetime access to the materials.
Product Management Certification (Proficientz)
The Product Management Certification (Proficientz) has been designed to help professionals gain mastery in product development and management.
The Product Management Certification (Proficientz) is the foundation for high-performing executives, managers, entrepreneurs, or innovators with little experience or no formal training who want a more qualified career trajectory as they advance their careers.
Â It's also perfect for existing professionals looking to add new skill sets that will make them indispensable - all while enhancing their ability to lead teams more efficiently and grow revenue faster.
What you'll learn:
- How products are created and successfully brought to market?
- Methods of defining your product's vision and engaging stakeholders through strong communication?
- How to identify customer needs and market opportunities, analyze competitive products, and successfully execute a product strategy aligned with your company's goals in the marketplace.
The Product Management Certification (Proficientz) will help you build a successful career as an entrepreneur or corporate executive, by teaching you how to lead teams through innovative product development while managing expectations from stakeholders at all levels of the organization - maximizing revenue growth for companies.
The curriculum is taught over four modules: Leadership Essentials; Market Analysis & Strategy Development; Leading Agile Teams; Managing Projects & Revenue Streams.
This course takes 20 hours per module plus optional homework assignments which take 30 minutes each on average when completed daily.
Product Management Professional Certification (Blackblot)
Product Management Certification training from Blackblot will help you take your skills to the next level and get a competitive edge.
You can earn our Product Management Professional Certificate by taking one of two workshops, "The Fundamentals" or "Advanced: Product Design."
The Fundamentals covers product management basics such as user research, market analysis, roadmap planning, divisional alignment, and requirements gathering and documenting.
Advanced: Product Design takes everything learned in The Fundamentals workshop plus all aspects of design thinking including idea generation with sketching creative exercises; rapid prototyping with low-fidelity wireframes; high fidelity prototypes tested for usability; iterative development cycles where ideas are refined based on feedback looped back from users testing out prototypes - designers have been using these techniques for decades to perfect their product designs.
Certified Product Manager and Product Owner™ (AIPMM)
AIPMM™ certification is a globally recognized standard of excellence for product managers and owners.
AIPMM certifies that applicants have the knowledge, skills, experience, and competencies to be successful in their role as Product Manager or Owner.
AIPMM provides industry-leading training courses with personalized instruction from expert instructors who are current practitioners at top global companies through its independent trainers' network.
This program delivers real-world practice relevant to today's complex business environment including topics such as Agile methodologies, agile leadership, managing technical teams, and working across cultures.
The curriculum also includes cutting-edge insights into emerging trends like DevOps®, IoT®/IIoT® (Internet of Things), AI (artificial intelligence) & machine learning which will help product managers take advantage of emerging technologies.
AIPMM is the only global certification program for product management and ownership with a track record of success in helping professionals improve their careers, fill critical positions at top companies around the world, launch new products that deliver value to both customers and shareholders, and provide better service than ever before.
AIPMM was founded by leading industry experts who saw an increasing need for globally recognized standards in Product Management/Ownership education.
AIPMM courses are offered through our network of independent trainers and instructors who have first-hand knowledge of what it’s like to be out there working as a PM or PO these days - learning from people who do this every day helps you build up your skills quickly.
MicroMasters® in Digital Product Management (Boston University edX)
The MicroMasters® in Digital Product Management from Boston University is a research-driven program designed to provide private sector professionals with the knowledge and skills needed for success.
The challenges of today's digital economy demand that managers have both business acumen and technical understanding.
This intensive, innovative online program leverages BU faculty expertise to deliver an integrated curriculum focused on emerging topics such as lean product development, agile software methodologies, analytics for data-driven decision making, user experience design thinking, and big data management.
Achieving this dual focus combines theory with practice by providing students firsthand exposure through team projects based on real industry problems faced by diverse companies around the world--projects they can complete at their own pace within 12 months or less.
Product Management Studio (UC Berkeley)
Product Management Studio (UC Berkeley) is a new project in the Product Management course at UC Berkeley. The goal of this class is to help students strengthen their product management skills by working on real-world problems and challenges for different companies, from startups to large corporations.
The class is based on a semester-long project, which requires students to work in teams of three or four and choose one company that they will be working with.
The course has had visits from companies like Facebook, LinkedIn, Google (including YouTube), Twitter, and others who have shared their stories about product development. It also includes guest lectures from people outside the university including executives at Slack and Pinterest as well as local startups.
Product Management Studio (UC Berkeley) is taught by Jim McCarthy along with other instructors from UC Berkeley and Silicon Valley entrepreneurs/product managers.
Students are given opportunities to present what they’ve learned to potential employers during campus events such as Engineering Career Day; some of these presentations have resulted in job offers for Product Management Studio (UC Berkeley) students.
About Product Management Studio
Currently, Product Management Studio is teaching three semesters per year with plans for increasing the number of sessions in future years.
To apply please visit this website and fill out a profile on your experience as well as what you would like from the class before applying through email or other channels.
Once accepted into the program you will be given information about upcoming projects including company visits and meetings with guest speakers at companies such as LinkedIn, Google (including YouTube), Twitter, and Slack among others.
Product Strategy course (Northwestern Kellogg)
Product Strategy is a course offered in the Kellogg School of Management at Northwestern University. This course primarily focuses on how to develop and implement effective product strategies that lead to profitable growth for companies.
The material taught includes frameworks, models, tools, techniques, and research-based best practices from different industries around the world.
As this is an advanced level class with only 25 students enrolled each quarter it offers many opportunities for one-on-one consultations with instructors as well as discussions among classmates who are typically senior managers or executives from all over the world.
The Product Strategy course teaches about:
Frameworks such as SWOT analysis (strengths/weaknesses/opportunities/threats) allow firms to make decisions about what strategy to pursue.
Models such as the Boston Consulting Group's growth-share matrix which guides deciding where a company should make investment decisions to maximize return on equity and risk exposure over time, based on its capabilities
Tools such as Porter’s five forces model seek to identify competitive advantages of firms through assessing their bargaining power, the threat of new entrants, barriers to entry/exit from industry competitors, and the threat of substitute products
Techniques such as value chain analysis help firms identify and optimize activities in the supply/demand chain.
The Product Strategy course also covers:
Research-based best practices from different industries around the world including electronics, cosmetics, food, beverages, etc.–to help students apply frameworks, models, or techniques to their business environment.
For example, a framework called Value Opportunity Analysis (VOA) is used for evaluating opportunities based on viability and urgency with criteria that include market size, and available resources among other factors like anticipated competition.
A student might use this tool they learned about during class to analyze an idea they have at work–say for instance starting up a new restaurant by doing an initial assessment using VOA criteria.
Why do product management certifications exist?
Product management is a hot topic in the world of business. The role, which has existed for decades but wasn't formally researched until recently, plays an integral part in driving revenue and success-or failure-in companies ranging from small startups to Fortune 500 corporations.
As interest grows and more people enter this field with no formal training, this educational opportunity has become more popular.
A product management certification is a good way to help your resume stand out among other candidates and demonstrate that you are serious about moving forward in the field.
You can also use it as an advantage when interviewing with companies by demonstrating what you have learned from the program!
Product management certifications are the best way to learn more about product management and how to get started with your project.
Even if you have a degree in marketing or advertising, it's hard to find information on the topic of product management.
There are many different types of certifications available for those interested in this field. In this post, we discussed some of the most popular ones so that you can make an informed decision when selecting one for yourself!
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